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    [FAIE: Marketing] Lac Hong University – A Nurturing Ground for Talent in the Marketing Industry

    Marketing is an indispensable field in business, focusing on creating, promoting, and maintaining the relationship between enterprises and customers. With the combination of market research, customer analysis, and marketing strategy development, marketing is not only a tool to introduce products but also an important bridge between businesses and the market.

    One of the most important roles of marketing is to build brands and create awareness about an enterprise’s products or services. By creating creative advertising and marketing strategies, marketing helps businesses attract customer interest and purchasing decisions.

    In addition, marketing plays a crucial role in helping businesses better understand the market, competition, and customer needs. Through data analysis and market feedback, businesses can adjust their business strategies and optimize marketing activities to meet customer expectations and market demands.

    In summary, marketing is not only a tool to promote products but also a decisive factor for the success of a business in today’s business environment. By creating close relationships with customers and having deep insights into the market, marketing plays an undeniable role in building and developing a sustainable and successful business.

    Why Choose the Marketing Major at Lac Hong University?

    1. Advanced and Trend-Updated Training Program:

    • The curriculum is built on a balance of theory and practice, helping students master professional knowledge and practical skills necessary for the job.

    • Diverse content: students are equipped with knowledge of online and offline marketing, business, digital marketing, social network marketing, and more.

    • The curriculum is continuously updated to ensure students access the latest knowledge and skills in marketing in the digital age.

    2. Experienced Teaching Staff:

    • Dedicated lecturers with teaching and practical experience in marketing and business. Particularly, students study alongside corporate directors right in the lecture halls of Lac Hong University.

    • Enthusiastic teaching: lecturers are always dedicated, enthusiastic, and ready to support students in their academic and research journey.

    • Provide career guidance: lecturers help students identify career paths suitable to their abilities and interests.

    3. Dynamic and Creative Learning Environment:

    • Modern infrastructure: Lac Hong University has modern and convenient facilities that fully meet the learning and research needs of students.

    • A rich library collection helps students search for information and study effectively.

    • Students participate in marketing clubs to develop skills, exchange knowledge, and grow personally and professionally.

    4. Broad Career Opportunities:

    • High labor demand: marketing is a “hot” major with high human resource needs in multinational corporations and large groups in industrial zones in Dong Nai and neighboring provinces such as Ho Chi Minh City, Binh Duong, and Ba Ria-Vung Tau.

    • Attractive starting salary: graduates of the marketing major have attractive starting salaries (around more than 400 USD) and many opportunities for career advancement.

    • Working opportunities: graduates are fully capable of working in marketing departments, business departments of domestic and foreign enterprises and organizations in positions including marketing staff, business staff, advertising organizers, event planners, public relations, market research, brand development, and market expansion.

    • Graduates may also work or start their own marketing companies (agencies) specializing in communication, event organization, advertising, and market research.

    Lac Hong University – a nurturing ground for talent in the marketing industry: With its outstanding advantages, the marketing program at Lac Hong University is the perfect choice for young people who are passionate about creativity and connection.

    Come to Lac Hong University to make your dreams come true!
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